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NRA Launches TV Ad Buy in North Carolina Senate Race

Thursday, September 15, 2016

NRA Launches TV Ad Buy in North Carolina Senate Race

FAIRFAX, Va.— The National Rifle Association's Political Victory Fund (NRA-PVF) this week launched an ad campaign in North Carolina aimed at defeating Deborah Ross in her bid for the U.S. Senate. The seven-figure buy will run on both broadcast and cable television in the Asheville, Charlotte, Greensboro and Wilmington media markets.

"Deborah Ross voted against personal liberty and the right to self-defense in the state legislature," said Chris W. Cox, chairman of the NRA-PVF. "Deborah Ross would push former New York City Mayor Michael Bloomberg's gun control agenda in the U.S. Senate, undermining law-abiding North Carolinians' fundamental right to self-defense. The NRA is urging our members and supporters in North Carolina to defend freedom. Defeat Deborah Ross."

Ad Transcript:

Announcer: "Deborah Ross sure is smooth. She promises:"
 
Deborah Ross: "Individual freedom... equal opportunity... personal liberty."
 
Announcer: "But as a legislator, Ross voted against personal liberty. Ross voted for gun control. Ross opposed your right to self-defense. The press said Ross voted against almost all legislation on firearms."
 
Deborah Ross:
"Individual freedom"
 
Announcer:
"That's what she says, but that's not how she votes. Defend freedom. Defeat Deborah Ross."


Established in 1871, the National Rifle Association is America's oldest civil rights and sportsmen's group. More than five million members strong, NRA continues to uphold the Second Amendment and advocates enforcement of existing laws against violent offenders to reduce crime. The Association remains the nation's leader in firearm education and training for law-abiding gun owners, law enforcement and the armed services. Be sure to follow the NRA on Facebook at NRA on Facebook and Twitter @NRA.

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North Carolina: Update on Permitless Carry

Tuesday, December 16, 2025

North Carolina: Update on Permitless Carry

In September, the North Carolina General Assembly briefly returned from recess and re-referred Senate Bill 50, Freedom to Carry NC, to the House Rules Committee.

Minnesota: Governor Walz Issues Two Gun Control Executive Orders

Tuesday, December 16, 2025

Minnesota: Governor Walz Issues Two Gun Control Executive Orders

With the holiday season upon us, former VP candidate Governor Tim Walz has once again proven his "Bah Humbug" stance on the Second Amendment. 

NDAA 2026: A Win for Surplus Firearms Collectors and the Second Amendment

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Monday, December 15, 2025

NDAA 2026: A Win for Surplus Firearms Collectors and the Second Amendment

It is indeed that time of year. Time for the 65th annual National Defense Authorization Act (NDAA). This critical federal legislation specifies the budget and policies for the United States Department of Defense for the next fiscal year. 

DOJ Defends Federal Firearms Registration in NRA Challenge to the NFA

Thursday, December 18, 2025

DOJ Defends Federal Firearms Registration in NRA Challenge to the NFA

In the NRA’s case, Brown v. ATF, the Department of Justice filed its opposition to the plaintiffs’ motion for summary judgment, along with its own cross-motion, defending the National Firearms Act of 1934’s registration requirement for suppressors, short-barreled ...

Buckle Up, Friends: DOJ Opens New 2A Division, Promises “A Lot More Action” to Safeguard Rights

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Monday, December 15, 2025

Buckle Up, Friends: DOJ Opens New 2A Division, Promises “A Lot More Action” to Safeguard Rights

In a landmark accomplishment in furtherance of President Donald J. Trump’s Executive Order on the Second Amendment, the U.S. Department of Justice (DOJ) has announced the creation of a new section under its Civil Rights Division - ...

SCOTUS Denies Cert in NRA-ILA Challenge to NFA Short-Barreled Rifle Restrictions

Monday, December 15, 2025

SCOTUS Denies Cert in NRA-ILA Challenge to NFA Short-Barreled Rifle Restrictions

The U.S. Supreme Court denied certiorari in Rush v. United States, a challenge to the National Firearms Act of 1934’s restrictions on short-barreled rifles.

NRA Files Amicus Brief Urging SCOTUS to Hear Case of Virginia CCW Holder Arrested While Traveling Through Maryland

Thursday, December 11, 2025

NRA Files Amicus Brief Urging SCOTUS to Hear Case of Virginia CCW Holder Arrested While Traveling Through Maryland

The National Rifle Association joined the Second Amendment Foundation, California Rifle & Pistol Association, Second Amendment Law Center, Minnesota Gun Owners Caucus, and Citizens Committee for the Right to Keep and Bear Arms in filing ...

George Soros’s Open Society Funded Foreign Agents’ Lawsuits Against U.S. Gun Industry

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Monday, December 15, 2025

George Soros’s Open Society Funded Foreign Agents’ Lawsuits Against U.S. Gun Industry

Earlier this month, the Washington Free Beacon ran a piece titled, “‘Assault on Our Sovereignty’: How George Soros Funds Foreign Government Lawsuits Against American Gun Makers.”

UK Continues Perilous Slide into 1984 Territory

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Monday, December 8, 2025

UK Continues Perilous Slide into 1984 Territory

By now, many of you have probably heard about the British subject (we are not really sure they should be called citizens anymore) who, after visiting the United States and enjoying the firearm freedoms many ...

New Jersey: Senate Vote on Gun Bills Scheduled for Next Week

Friday, December 19, 2025

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The gun-grabbing grinches of Trenton do not take a holiday break from trying to steal more rights from Garden State gun owners. As lawmakers spend December wrapping up a “lame duck” session, many gun bills ...

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NRA ILA

Established in 1975, the Institute for Legislative Action (ILA) is the "lobbying" arm of the National Rifle Association of America. ILA is responsible for preserving the right of all law-abiding individuals in the legislative, political, and legal arenas, to purchase, possess and use firearms for legitimate purposes as guaranteed by the Second Amendment to the U.S. Constitution.