While all eyes are on Vegas for Tuesday's Republican presidential debate, NRA officials will use the popular social network to bring their message to state voters: that former New York City Mayor Michael Bloomberg is trying to export his gun control agenda to Nevada.
The advocacy group is spending money this election season on a Snapchat filter to fight a 2016 ballot question about background checks in Nevada. It'll be the NRA's first foray into the smartphone technology.
Snapchat is a social media app that lets users exchange pictures and videos that last for a limited amount of time. A supporter will be able to swipe over their photo to apply the filter between 2 and 8 p.m. Tuesday.
"Hey Bloomberg! Don't NYC my Nevada gun rights," the overlay reads. "Stand and fight with NRA."
Read the complete article: Las Vegas Review
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